Devon Wolfe | Tango

Smarter Strategies. Faster Execution.

About Tango

We See the World Differently

We come from different but intertwined paths – predictive analytics, retail real estate consulting and store lifecycle management software – but our collective vision is the same; a purpose-built retail solution that unites customer and location predictive analytics with online GIS and store development execution into a single platform.

What we call Strategic Store Lifecycle Management.

A New Chapter

Nine years ago we started Tango because we felt there was a better way, a more strategic way, for retail and restaurant companies to plan and manage their locations. Our vision was clear and so were our goals:

To break down the artificial walls between real estate strategy and store development execution.

To replace the loosely coupled patchwork of three to five systems that most retailers use today with a single solution in the cloud.

To develop a solution built specifically for retailers that fit like a glove and therefore requires little effort, cost or time to set up and provide value.

The culmination of our vision and work is Tango’s Strategic Store Lifecycle Management suite.

We have worked with over 700 leading retail and restaurant brands, and bring that knowledge and those best practices to Strategic Store Lifecycle Management. Our cloud-based SaaS and mobile solution is used across more than 130 countries by concepts with a few dozen locations to large global brands with more than 40,000 stores.

Devon Wolfe

Senior Vice President, Analytical Services

Devon Wolfe leads the analytical services team at Tango, which provides customer analysis, sales forecasting, and market optimization models for retail and restaurant clients.

Devon has nearly 30 years’ experience in the retail real estate analysis industry and has served as a consultant to dozens of retail companies in the United States, Canada, and the United Kingdom. His unique background stems from years of experience engaged in retail real estate consulting. Over his professional career, Devon has performed functions including field analysis, client management, model development, strategy, and consulting management.

Previously at Thompson Associates, Devon expanded the company’s statistical modeling practice to over 15 practitioners, while at the same time developing pioneering modeling work that has become a standard in the industry today. At MapInfo Corporation, Devon served as global retail practice leader, involved in the company’s global analytics expansion strategy. At Pitney Bowes Business Insight, Devon led the strategy and analytics services team of consultants in North America. Devon began his career as a field analyst for Walgreens.

Devon is a frequent speaker at industry events, webinars, and seminars, and has been interviewed regarding retail industry topics by national publications such as

Devon is a graduate of the University of Chicago, where he received a BA in Geography.


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