Yum! Brands
Background
Yum! Brands is one of the world’s largest restaurant companies, operating as KFC, Pizza Hut, and Taco Bell, with over 41,000 restaurants in more than 125 countries and territories. With plans for significant growth as well as roll out concepts in new countries, Yum! recognized the limits of the point solutions they utilized in the past, and required a scalable solution that supported the successful acquisition and management of store information as well as the ability to consolidate insights to facilitate and inform the growth of their global brands.
Challenges
As a global company facing all the opportunities and challenges inherent in international growth, Yum! was dealing with disparate process in different markets. They supported a number of tools for their store development process, including nine mapping systems and a 15 year old project management system whose only function was providing dates to the leadership team, when all the actual heavy lifting was still being managed in Excel. Additionally, individual markets were purchasing their own datasets, with no guidelines or standards to follow.
This all added up to inefficient processes and a technology infrastructure that would not meet their evolving needs. Yum!, recognizing current systems limited their concept growth, spent two- years attempting to build a custom solution to address their issues – only to realize they were still very far from meeting the organization’s needs.
The Solution
Global Platform Implementation
When Yum! saw what Tango had to offer, they immediately recognized that the solution fulfilled their vision of what they had attempted to build, and that the Tango solution was structured and organized in a manner that would better suit their requirements, providing one scalable, global platform. It possessed all the multilingual, multi-currency and local market scalability they required for their diverse, global organization.
Expanded Capabilities & Strategic Vision
The platform provided them with the opportunity to think bigger, by offering expanded capabilities across all areas of the real estate lifecycle, including market planning and site selection, franchising, predictive analytics and dashboarding.
Partnership & Global Expertise
When looking to roll out an integrated solution across multiple countries, Yum! required a partner that not only has the right product and knowledge to ensure successful implementation, but also one that understood the complexities and realities of different markets. Tango’s deep retail industry expertise, global experience and fit-for-purpose solution was the obvious choice. Understanding that all markets are not created equal when it comes to access to information necessary for successful expansion, Tango’s innovative approach to handling global market intricacies made the difference.
We know—it takes two to Tango
When you choose Tango, you get more than quality real estate tools. You get a team of experts in your corner. As pioneers in IWMS, SLM, GIS, and predictive analytics, we bring more than three centuries of cumulative experience to your organization’s goals and challenges.
Whatever your real estate strategy, we can help you refine, execute, and maximize it. Let’s find your real estate’s real value.