Tango and UberMedia Extend Partnership
SiteImpact™ solution provides innovative response to retail cannibalization Tango, a leading provider of Strategic Store Lifecycle Management solutions, and UberMedia, a cross-screen mobile insights, advertising, and measurement platform, today announced that they have extended their partnership to include a new cannibalization analysis offering, SiteImpact™. Combining Tango’s advanced analytics processes with UberMedia’s uniquely precise mobile location data, SiteImpact™ enables retailers and